Muhammad Bilal, Ahmad, A., Munsif Ullah, Wisal Ahmad and Sheikh Raheel Manzoor (2024) “Influencer Marketing and Consumer Purchase Intention: A Conceptual Holistic Model”, International Journal of Business and Management Sciences, 5(1), pp. 117-130. Available at: https://ijbms.org/index.php/ijbms/article/view/573 (Accessed: 16May2024).