Abdullah, H., Jan, M. F. ., Zeb, F. and Hassan, S. (2023) “The Impact of Price Sensitivity on Purchase Intentions in Modern Retails: The Mediating Role of Consumer Emotional Response”, International Journal of Business and Management Sciences, 4(4), pp. 1-18. Available at: https://ijbms.org/index.php/ijbms/article/view/511 (Accessed: 22November2024).