GHUMAN, M. A.; MOSHADI, D. S. A. .; AHMAD, D. A. Effects of Altruistic Advertising on Consumers’ Subjective Well-Being: A Downward Comparison. International Journal of Business and Management Sciences, [S. l.], v. 3, n. 4, p. 1-18, 2022. Disponível em: https://ijbms.org/index.php/ijbms/article/view/281. Acesso em: 4 dec. 2024.